In Superset, you can sell either Products (one-to-many content) or 1:1 Coaching (one-to-one service). This article helps you choose the right fit and set expectations around fees.
Products
Products are packaged content you sell to many clients. Think “buy once, get access.”
Best for repeatable offers like an 8-week program, training template, challenge, ebook, or pre-built block.
Fees: 12% platform fee + 3% Stripe fee.
1:1 Coaching
1:1 Coaching is personalized, ongoing coaching for one client. Think “you’re paying for guidance + adjustments.”
Best for ongoing check-ins, accountability, and programming/nutrition that changes based on results.
Fees: 4% platform fee + 3% Stripe fee.
Type | Platform fee | Stripe fee |
1:1 Coaching | 4% | 3% |
Products | 12% | 3% |
Quick rule of thumb
If you’re selling a deliverable → Products. If you’re selling your ongoing coaching → 1:1 Coaching.
Notes & best practices
Use Products when you want something scalable that you don’t rebuild per client.
Use 1:1 Coaching when clients are paying for your time, feedback loops, and ongoing adjustments.
Price with fees in mind: platform fee differs by type (Products vs 1:1), but Stripe fee applies to both.
If your offer includes hands-on personalization, it will usually fit best as 1:1 Coaching, even if you also share templates.
FAQ
What’s the difference between Products and 1:1 Coaching?
What’s the difference between Products and 1:1 Coaching?
Products are one-to-many packaged content; 1:1 Coaching is one-to-one personalized ongoing service.
What are the fees for 1:1 Coaching?
What are the fees for 1:1 Coaching?
1:1 Coaching has a 4% platform fee plus a 3% Stripe fee.
What are the fees for Products?
What are the fees for Products?
Products have a 12% platform fee plus a 3% Stripe fee.
When should I choose Products?
When should I choose Products?
When you’re selling something repeatable with a clear deliverable (like a program, template, or challenge).
When should I choose 1:1 Coaching?
When should I choose 1:1 Coaching?
When you’re selling ongoing adjustments, accountability, and personalization based on the client’s feedback/results.